The Email Close-up With Deborah Olusegun – Medium

The Email Close-up With Deborah Olusegun

The Email Close-up With Deborah Olusegun

The Email Close-Up: The social media to email marketing gap that is killing your business

The Email Close-Up with Deborah explores eCommerce business owners, course creators, and coaches’ email copywriting, strategy, and…

5 min readSep 30, 2022

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The Email Close-Up: The social media to email marketing gap that is killing your business

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The Email Close-up With Deborah Olusegun

The Email Close-up: Disco Welcome Sequence Teardown

The Email Close-Up with Deborah explores eCommerce business owners, course creators, and coaches’ email copywriting, strategy, and…

6 min readSep 30, 2022

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The Email Close-up: Disco Welcome Sequence Teardown

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The Email Close-up With Deborah Olusegun

Just another tired freelancer’s tale

9 months on how not to be a freelance copywriter. Watch out for the postscript at the end.

5 min readAug 10, 2022

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This is me in a brown oversized button-down shirt. My hair color is burnt orange. My mid-body is tilted to the left, my palms are in the air, and my mouth is open in what might be called a surprised but cheerful smile.

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The Email Close-up With Deborah Olusegun

My 5-step Guide to Writing Product Descriptions that Rock

Steal My Ideas! By Deborah Olusegun

4 min readApr 29, 2022

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My 5-step Guide to Writing Product Descriptions that Rock

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The Email Close-up With Deborah Olusegun

Sometimes, attack the competition; one marketing lesson from DuckDuckGo

By Deborah Olusegun

4 min readMar 24, 2022

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Snapshot of a GIF saying, “I’ve seen some CRAZY things.”

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The Email Close-up With Deborah Olusegun

Rewriting as Art; Why Copywriters Need to Rewrite

By Deborah Olusegun

3 min readMar 23, 2022

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A Black lady peering into her personal computer

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The Email Close-up With Deborah Olusegun

What does Yam have to do with Email Copywriting?

I was at the market to buy yams recently.

3 min readMar 22, 2022

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What does Yam have to do with Email Copywriting?

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The Email Close-up With Deborah Olusegun

Why Your Business Needs Email Marketing in 2022 (plus 3 ways to win brand armies through emails)

By Deborah Olusegun

7 min readJan 10, 2022

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The Email Close-up With Deborah Olusegun

The Difference Between Copywriting and UX Writing; (plus the 3 qualities needed to be a well-paid…

By Deborah Olusegun

7 min readDec 15, 2021

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The Difference Between Copywriting and UX Writing; (plus the 3 qualities needed to be a well-paid…

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The Email Close-up With Deborah Olusegun

Copywriting Gurus: Three Methods David Ogilvy Used To Write Brilliant Copies

By Deborah Olusegun

6 min readDec 6, 2021

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Copywriting Gurus: Three Methods David Ogilvy Used To Write Brilliant Copies

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The Email Close-up With Deborah Olusegun

The Email Close-up With Deborah Olusegun

Explores eCommerce business owners, course creators, and coaches' email copywriting and strategy challenges. Tips on how to make your email marketing better.

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